Movela Health – Connecting people, places and movement

Connecting people, places and movement

Movela Health creates digital products that help people move more, connect with their communities and feel better.

More active lives

Stronger communities

Better mental wellbeing

Real-world insights

Meet GeoTag

GeoTag is a location-based platform being developed to encourage people to get out, move more and discover more of what is already around them.

Using physical and virtual GeoTags, local challenges and interactive experiences, people could explore their community, earn points, discover places and find activities happening nearby.

But GeoTag is designed to go much further than a location-based game.

The bigger idea is to create a digital layer across a local area, helping connect residents with the places, organisations and opportunities around them.v

One platform. A whole local area.

Many of the things that contribute to healthier communities already exist, but they often operate separately.

GeoTag is being designed to help bring them together.

Public HealthSupporting healthier, more active communities.
Active TravelEncouraging more walking, cycling and scooting.
EducationEngaging schools, young people and families.
ParksHelping people discover and make greater use of local green spaces.
Place IntelligenceHelping local organisations understand how people engage with their area.

geotag

Community & CultureConnecting people with local events, activities and experiences.
Public TransportHelping connect active journeys with wider transport options.
RegenerationEncouraging people to explore different parts of their local area.
Community GroupsEncouraging local discovery and increased footfall.
Local BusinessesEncouraging local discovery and increased footfall.

One platform. A whole local area.

Explore. Move. Discover.

Explore your area

Discover physical and virtual GeoTags placed around parks, streets, trails, facilities and local destinations.

Take part in challenges

Complete local challenges designed to encourage movement, exploration and participation.

Earn points

Collect points through GeoTags and challenges and see how you compare through leaderboards.

Discover what’s nearby

Find clubs, facilities, community groups, events and activities that you may never have known were there.

Making everyday journeysmore active

GeoTag could help make everyday movement more engaging.

That could include encouraging children and families to walk, cycle or scoot to and from school, creating local walking challenges or encouraging people to choose active ways of travelling between community destinations.

Local areas could create GeoTags and challenges around schools, parks, leisure facilities
and other locations, helping make movement part of everyday life.

Walk. Cycle. Scoot. Explore.

Help people discover what isalready around them

There is often far more happening locally than people realise.

GeoTag could help bring local opportunities together and make them easier to discover.

Instead of expecting people to search across multiple websites, social media pages and directories, GeoTag could help people discover opportunities as they explore their local area.

Understand how peopleengage with place

GeoTag is being designed to provide local partners with useful insight into participation and engagement.

The aim is to help organisations understand not only what programmes and opportunities exist, but how people are actually engaging with them.

Potential insights include:

Analytics shown are illustrative of planned GeoTag capabilities.

Healthier people. Stronger communities.

2027 Founding Area Programme

Become one of the first areas to introduce GeoTag

We’re looking for a limited number of towns and areas to work with as GeoTag moves towards launch in 2027.

We are particularly interested in areas with populations of approximately 100,000 people or fewer.

Founding Areas will have the opportunity to:

● Help shape how GeoTag is implemented locally
● Identify schools, clubs, facilities and community organisations to involve
● Explore active travel opportunities
● Develop local challenges and experiences
● Identify suitable GeoTag locations
● Be among the first areas to launch GeoTag
● Receive preferential Founding Area terms

PARTNERSHIPS

Built for communities, backed by evidence

We want to work with organisations that are trying to create healthier, more active and better connected places.

Local Authorities

Supporting public health, communities, regeneration, active travel and place.

Active Partnerships

Helping encourage more people to become active and stay active.

Schools & Educational Trusts

Making active travel and everyday movement more engaging for children and families.

Public health teams

Supporting prevention, participation and healthier communities.

Community Organisations

Helping people discover local activities, groups and opportunities.

Health & Wellbeing Organisations

Exploring how digital tools can support healthier behaviours and stronger communities.

Coming Soon

IntroducingMindra

Mindra is a mental-wellbeing product being explored by Movela Health.

The aim is to create a simple and supportive space where people can better understand how they are feeling, recognise patterns, build positive habits and access appropriate support when they need it.

About Movela Health

Technology for healthier, more connected communities

Movela Health is developing digital products designed to support physical activity, wellbeing and community connection.

Our first major platform, GeoTag, brings together movement, place, community and data.

Over time, we aim to develop additional digital products that can help people live healthier lives and feel more connected to the people and places around them.

Could GeoTag work in your area?

We’re starting conversations with councils, Active Partnerships, public health teams,
schools, community organisations and other local partners interested in GeoTag for 2027.

If you’re working in physical activity, active travel, public health, education, community engagement, culture or regeneration, we’d like to hear from you.

Let’s have a conversation